Aptimize

Aptimize Limited develops and sells Aptimize Website Accelerator (WAX), a software product that accelerates Websites and intranets. The company's WAX is an ISAPI filter for Microsoft IIS, or a daemon module for Linux Apache that automates performance tuning by optimizing Web pages for performance at runtime. Its solution automatically decreases roundtrips between browser and server, and reduces page load times; and applies techniques to repeat visitor's content to keep up to date without rechecking or downloading the content again. The company's solution also applies various smart reduction and compression algorithms that reduce page load by optimizing pages request based on Web platform, browser type, and page structure; and recognizes browser types and optimizes page resources. It serves large and small businesses, corporate customers, government organizations, and Web businesses worldwide. The company was founded in 2008 and is based in Wellington, New Zealand. As of July 12, 2011, Aptimize Limited operates as a subsidiary of Riverbed Technology, Inc.