BusinessOptics

BusinessOptics is a prescriptive analytics solution for both real-time decision optimization and scenario analysis

BusinessOptics is a prescriptive analytics solution for both real-time decision optimisation and scenario analysis. It enables business analysts, without data science or coding skills, to create sophisticated analytical models that scale on hadoop allowing for real-time decision optimisation and automation as well as strategic decision support through scenario analysis. It helps medium to large enterprise customers with complex businesses involving many moving parts to improve decision making, reduce costs, increase revenue and manage risk. Examples of solutions created using BusinessOptics include prescriptive customer analytics, supply chain optimisation and credit risk management.