• 2015

Company Description

Cablato: hyper-personalised advertising - Increasing efficiency, performance & ROAS from digital display, mobile & video campaigns. 

Cablato builds advanced content personalisation technology solutions for leading brands, agencies, DSPs, and publishers - with the goal of empowering greater control, precision, confidence and profitability from digital advertising and communications.   Our precision technology captures and matches complex data for highly effective personalisation, leading to higher impact and acceptance of digital content, greater revenue and return on investment.   Our approach to personalisation, which uses consumer data and intelligent decisioning to determine the most relevant combination of creative and content to display to each consumer, delivers tangible performance uplift compared to other ad servers. In short, Cablato is a not a DCO platform, but an intelligent, real-time content personalisation platform.