Canadian Direct Insurance

Canadian Direct Insurance offering auto insurance directly to customers through a customer-focused, technologically advanced call centre.

Canadian Direct Insurance (Canadian Direct) is a Canadian federally chartered property and casualty insurance company that provides personal insurance solutions for its customers in British Columbia and Alberta. As a competitive alternative to the Insurance Corporation of British Columbia (ICBC) Canadian Direct began by selling ‘optional’ auto insurance in BC in 1996. Our pioneering over-the-phone distribution model was the first of its kind in the province. It enables us to pass on significant cost-savings, and gives us the ability to provide sales, service, and claims functions directly to customers. Canadian Direct offers customers a range of personal auto, home and travel insurance options. Our advanced quoting system helps us offer our customers competitive discounts and coverages to meet their home and automobile insurance needs. Canadian Direct is committed to providing competitively priced insurance products, a fair and timely response to claims, and quality customer service. In 2015 Canadian Direct joined forces with belairdirect! In Alberta, the Canadian Direct operations will be integrated with belairdirect, Intact Financial Corporation’s existing direct-to-consumer brand. The Canadian Direct brand will be maintained and will continue to offer its products directly to customers.