CASTT

CASTT, an IP marketing and licensing platform for tech transfers, drives unsolicited leads, increases revenue, and speeds time-to-market.

Technology transfer organizations ('TTOs') at universities, hospitals, national labs, R&D facilities and corporations are charged with monetizing their respective organizations' intellectual property, but they lack a comprehensive tool to help them efficiently promote, engage an audience for, market and license their IP. Because we have worked in and with University Tech Transfer Offices, we understand the slow, inefficient, arduous and occasionally contentious licensing processes and thwarted marketing efforts that TTO's are faced with, due to time, budget and manpower constraints. Below are some of the ways that CaSTT helps move TTOs marketing efforts into the 21st century.