COLLOQUY

COLLOQUY is a publishing, research and education practice that brings together thousands of loyalty professionals from around the world.

COLLOQUY is a publishing, research and education practice that brings together thousands of loyalty professionals from around the world. Since 1990, COLLOQUY has been engaging and educating loyalty marketers with its bimonthly magazine, weekly Speaking of Loyalty newsletter and timely and comprehensive loyalty-marketing website. In each issue of the magazine, the COLLOQUY Recognizes feature presents loyalty programs and initiatives that exemplify the most forward-looking strategies in loyalty today. COLLOQUY Reports contain in-depth research and analysis of today's hottest marketing topics. Recent reports cover customer analytics, global loyalty trends, social media for word-of-mouth engagement, tiering structures and point liability. In addition, specific loyalty program summaries are featured on COLLOQUY.com. COLLOQUY also provides fee-based customized research in the form of market-sizing reports, category audits related to target industries, global regions or specified demographics.