Digital Mortar

Digital Mortar enables scalable, accurate, full path customer analytics for physical retail environments.

Digital Mortal enables full path customer journey analytics to power the reinvention of physical retail. The founders, Gary Angel and Jesse Gross, built and sold the leading digital analytics consultancy in the US to a Big 4 firm. Digital Mortar packages the measurement, reporting, analytics and experimentation methods they developed for improving digital into a SaaS product driving optimization of store layout, display, promotions and staffing.