• 2014 April 02

Company Description

Converting offline consumers to online paying customers

Big brands and S&P 500 companies invest over $100Bn every year to shift offline customers (both existing and potential) to their online platforms. The rationale is clear: offline customers have no identity (age, gender, preferences) nor differentiation. Therefore, it’s impossible to approach them with the “right” message or to track and analyze their behavior. Offline marketing - often the biggest line item in the marketing spent, suffers from a poor monetization process, resulting in an unpredictable ROI. Our algorithms scan every offline activity with a digital signature on the planet and analyze it. With Everthere, our customers get a clear view of their potential customers, how and where to approach them, and what will be the right message to get them onboard. They can then acquire new customers with one click.