FatDUX

FatDUX increase the value of the user’s experience with your brand, products, and company – across all platforms, media, and cultures.

FatDUX is an international design agency that creates a better user experience through on- and offline communications and personal service. With offices in Canada, Croatia, Denmark, Hungary, the Czech Republic and the United States, they are as local as they are global. Moreover, FatDUX Associates worldwide share their highly specialized skills among their offices and with their clients. That means each FatDUX project team boasts the very best talent in the business. And their Strategic Partners support their work in Africa, the Middle East, and the Asia-Pacific region. FatDUX was established in 2006 to bridge the gap between new and traditional media communications. In other words, they create coordinated brand experiences that increase both conversion and customer satisfaction. In just five years, they’ve created solutions for hundreds of clients – from the United Nations to Fortune 100 companies. They have also helped small companies with tiny budgets – in fact, they think that doing a great job on a limited budget can be a thrilling creative challenge. 'DUX' is a common abbreviation for 'Design of User Experience.' “UX” refers to the overall experience one has when using a given product or service. If the experience is positive, brand loyalty is born. If it isn't, you've lost a significant opportunity to build business. As to “Fat”, well, “fat ducks” are juicy and delicious. They like the sound of it. FatDUX makes sure your company projects a unique and positive image at every customer touchpoint. How? By creating an identity that can be used across all media platforms to reinforce consistency. By using a combination of innovative, interactive products and systems. By creating detailed guidelines for designers, developers, and content editors. And by conducting independent usability studies to make sure everything works to their standards and your expectations.