Phala Data

Intelligent, real-time, big-data analytics to inform leadership decisionmaking across go-to-market, business, and operational strategies.

The Phala Data team has strategically supported the success of industry-leading, global, business-to-business (B2B) companies like Cisco, EMC, HP, IBM, NetApp, and Oracle. We’ve witnessed, first-hand, the negative effects of operational misalignment. We understand the prevailing challenges associated with go-to-market, business, and operational strategy implementation, and the organizational silos created by Marketing, Sales, and Finance functions. We’ve built a solution that addresses these prevailing disconnects and intelligently supports business leaders with a best-practice, next-wave approach to adopting Big Data analytics. Phala Data’s MiRi Analytic Platform intelligently aggregates and analyzes Marketing, Sales, and Finance data, so Business Leaders can make immediate, informed decisions across go-to-market, business, and operational strategies.