POP Recarga

POP Recarga is a mobile application that functions similar to a bank, allowing users to purchase credits to spend on real world items.

POP Recarga is changing the landscape of e-commerce in Brazil, a 20 billion dollar market, with 55 million economically active people that still out of it. This is a population as big as Portugal and Spain together! They are the unbanked people and represent a 200 billion dollar opportunity. POP Recarga allows those people to buy on Internet paying with cash. We do this by using the cell phone as a prepaid virtual account that can be recharged in more than 500 thousand points of sale spread all over the country. Our team has decades of experience in the mobile prepaid market, digital goods and executive management in companies in Brazil, Chile and United States.