• 2011 November 01

Company Description

Piiku is a platform built from the ground up for publishers pursuing paid content models.

Piiku is a platform built from the ground up for publishers pursuing paid content models. We monetize casual readers through a progressive series of opt-in brand engagements, data capture, and a la carte modules without cannibalizing paid subscriptions and page views. Piiku is triggered upon paywall abandonment and branded for the publisher. Post opt-in, custom business rules govern the value exchange engagements that cultivate returning loyal readers.