Cynny

Cynny MorphCast is an active video media changing content in real time based on viewer's face expressions

Since 2013, Cynny has developed technologies with high market potential. Our headquarter is based in Florence with a US branch in Redwood City, CA. Cynny has 30 full time employees, including 26 engineers and 4 PhDs. In May 2017, the company began developing a pioneering B2B operation called M-roll. Its development is based on the R&D of MorphCast with the potential to become a new standard in video domain. We have filed 7 patents some has already been granted and some is still pending. M-Roll is changing the rules of video advertising, enabling content creators to create videos where the content dynamically changes based on how the viewer is emoting. M-Roll allows brands to create a personalized conversation with each and any viewer increasing traffic and conversions. Our technology analyzes frame by frame subtle facial expressions to identify human emotions, adapting the video content based on who’s watching, keeping the brand relevant.