dakOdak

revolutionary community based studies.

dak-O-dak is a revolutionary tool based on crowdsourcing. It is designed to assist brands when field marketing and collecting commercial data are needed. Through dakOdak’s mobile application, they offer rewarded missions to their users whom will in exchange collect information useful for brands. As “consum’actors”, they look to be heard by the brands and be placed at the center of companies’ attention. Their solution brings the brands instant operational data inflow through a responsive backend. Their numerous app users, the Dakers, guaranty a huge data collection gathered quicker than anywhere else. The collected information being given in real time to the brands dak-O-dak simply breaks the barriers between the operational department of a company and its aimed field. It interchanges traditional ways and creates a quicker, cheaper and more efficient way of collecting on-field data.