Diesel Labs

Diesel Labs, a mobile video analytics company, empowers marketers to translate TV ad campaigns into targeted mobile video ad campaigns.

Diesel Labs is a mobile video analytics company that empowers marketers to easily translate TV ad campaigns into targeted mobile video ad campaigns. Its proprietary technology enables coordinated cross-channel messaging, reducing the time and resources needed to build mobile ad campaigns from scratch. The Diesel Labs team includes former senior members of Bluefin Labs, a social TV analytics company acquired by Twitter in 2013. The company was founded in 2013 and is headquartered in Cambridge, Massachusetts.