• 2012 August 29

Company Description

DynAdmic is a marketplace that helps media buyers purchase premium online video advertising space.

DynAdmic, is a marketplace that helps media buyers purchase premium online video advertising space at cheap prices by using a proprietary audio recognition technology to target specific audiences based on the video’s content. Our audio technology revolutionize the advertising industry by changing the way online video inventory is bought. The three main particularities are: - Ad Exchange inventory totally brand safe (Ad exchange is an economical source of inventory that requires a technology to access it properly and take only good inventory from it) - Audience target by interest: we target videos based on their audio track. You can target by categories (auto, sports, health, etc.) or by keywords, just like google adwords. - New creative opportunities: advertisers can for example associate a brand to a sound or music. Whenever a video containing that sound plays, you can push your ad to associate your brand to that sound. Our technology benefits all actors: - it helps publishers optimize their inventory - advertisers target specific audiences and have access to cheaper premium inventory - (and the most important) enhances customer online experience by providing ads that are aligned with their current interest.