Elu

Online made-to-measure apparel brand that use smart technology to enable fit, style and customization.

Elu manufactures and distributes customizable apparel for its clients. The company provides its users with an online platform that enables them to design apparel based on their preferences. It provides them with a style quiz to match their preferences with existing designs. Furthermore, it provides its users with a base style and enables them to modify it based on their size and design of choice. Elu was founded in 2015 by Christina Marshall-Valdez and is based in Illinois.