Idealo

Idealo is a price comparison website that allows users to compare prices on a range of products from many shops.

Idealo is a price comparison website that allows users to compare prices on a range of products from many shops. It attracts a unique audience of 7 million internet users each month. It has been expanding into new markets and spreading its range of services into the travel sector with new sites such as flug.idealo and hotel.idealo. Idealo’s international team consists of more than 600 employees. Idealo was launched in 2001 and is based in Berlin. In 2006, Idealo was acquired by Axel Springer, publisher of the 'BILD-Zeitung' and 'Welt' publications.