Jenio

Creative & Low Price Japanese Fashion Global Webstore

www.hallu.co is Creative & Low Price Japanese Fashion Webstore. They want to solve the problem of over priced Japanese fashion items. Japan is creative and innovative country with many fantastic fashion brands such as Comme Des Garcons, Yohji Yamamoto and Bathing Ape. But they are SUPER expensive due to complicated offline sales channel structure. They sell 100% online as 100% direct sales channel. They design in Japan and produce in the U.S. in order to reduce unnecessary international shipping cost, import custom duty and middleman margins. Thanks to this operation, they can offer 75% cheaper price than other Japanese competitors. Uniqlo and MUJI sell in the U.S. but they are brick and mortar. Selling Japanese fashion online in the U.S. is completely white space and we are going to dominate it.