• 2014 September 09

Company Description

Juji, an online people analytics & engagement service, enables its users to read and engage people by their inferred individuality at scale.

Juji's mission is to discover the world’s people and their individuality, and to enable individualization at scale. Our notion of individualization has two aspects: (1) self individuation where one can discover and realize his/her true self; and (2) individuals can obtain hyper-personalized experiences that match with their true nature, including their personality, physical and emotional needs, core values, and taste and style. As the first step toward our mission, Juji empowers our users, individuals and businesses alike, to automatically derive deep insights about people of interest from the data opt-in by the users or from public data sources (e.g., public blogs and web pages). Such insights characterize people's individuality from a number of aspects, including their strengths and weaknesses, motivators and turnoffs, cognitive makeup, and emotional DNA. The derived insights can then be used to improve brand personality, create individualized engagements, and obtain hyper-personalized experiences.