Madison Logic

Madison Logic is the global leader in Account Based Marketing.

Madison Logic is the global leader in Account Based Marketing. Our B2B marketing technology platform, Activate ABM, unifies display advertising and lead generation with comprehensive attribution metrics to show real return on investment. As the only comprehensive global ABM platform built for B2B marketers, it leverages unmatched proprietary data, reach, and scale to identify, engage and convert prospective accounts. With Madison Logic, B2B marketers can easily gain insights into their target accounts to personalize their message, optimize their programs and inform their sales and marketing strategy.