oBaz (Acquired by Groupon)

oBaz is a fashion blog that connects brands with bloggers and helps its users discover new products and trends.

oBaz (short for online bazaar) is the ecommerce and content platform where brands and bloggers can connect to help people discover new products and trends. On oBaz, anyone can follow their favorite brands and bloggers for personalized, real-time updates on the latest trends, items, and sales. For current and aspiring fashion and style bloggers oBaz provides a dead simple platform to write about your favorite trends and build a following from an engaged and relevant audience. Brands can sell directly on oBaz and gain access to shoppers and influential bloggers in one spot. Bloggers can easily tag any product listed in posts for readers to buy on-site.