OpenLabel

OpenLabel converts product barcodes into 'digital labels' which the public can see and comment on to help users in their buying decision.

OpenLabel, a startup that wants to augment everyday products’ barcodes with crowd-sourced information that helps you decide whether to buy. They put a public comment label behind the barcode of billions of products, all over the world. Soon consumers and organizations will scan any product with their mobile phone, and instantly share the kind of knowledge and information they are increasingly demanding.