PAYBACK

PAYBACK is a rewarding loyalty program and multichannel marketing platform in India.

PAYBACK is the leading loyalty program and multichannel marketing platform. In Germany, Italy, India, Poland and Mexico, customers can collect points from thousands well-known companies and marketplaces offline, online and on the move and redeem these for vouchers, rewards, frequent flyer miles or donate them to charity projects. As a multichannel marketing platform and 'Trialogue Company', PAYBACK communicates synchronously via all channels - offline, online and on-the-move, and provides the optimum combination of coverage and personalization. Companies are able to run integrated campaigns via all available channels. They can get their message across to customers at the right time and the right place, as a result, maximize their ROI. PAYBACK is part of the American Express Group.