• 2002 February 01

Company Description

Multi_Channel Analytics Consulting

Technology Leaders is the world's most experienced multi-channel analytics consulting company. The company has been 100% focused on web analytics since 2002 and its customer base includes some of the world's most recognizable brands. TL supplies the strategic and technical expertise to enterprises using industry leading web analytics tools like Omniture, WebTrends, Google Analytics and Yahoo Analytics; making sure the tools are properly deployed, that tagging is done properly, and that reports are accurate, timely and meaningful. The company supports web optimization via expert deployment of web analytics tools that help marketers understand their users and make informed business decisions. Technology Leaders' service offerings include: web analytics auditing, tool selection, reporting strategy, custom tagging for data collection, advanced report configuration, and integration with external data sets. For WebTrends software customers, TL offers complete upgrade service. Andrew Edwards, CEO, is one of the three founders of the Web Analytics Association: http://www.webanalyticsassociation.org/?page=aboutus