• 2011 July 01

Company Description

Outdoor Recreation Platform

Traipse Media generates real-time, authoritative and interactive maps for parks and recreation spaces that make up 35% of the US. Traipse's platform is the only CMS tool available and utilized by parks and land use managers to manage their park content in real-time: park assets such as trails, campgrounds, marinas, etc. are managed via a cloud-based solution and distributed to publisher partners. Publishers can integrate real-time, authoritative maps (10k+ parks, 200k+ miles of trails, etc.) as easy as integrating a Youtube video. Maps include the ability for consumers to search by 75+ activity types, add ratings/reviews, routes, photos, videos, etc. directly within the maps. Outfitters, dealers and concessionaires can publish their own listings directly on to the maps as well. Maps are available via both desktop and mobile (Windows and Android; iOS coming in March 2014). Go to market strategy includes our exploreparks.com, integrating our maps on partner websites (e.g. trails on trailrunner.com) and partnering with OEMs (e.g. Yamaha provides mobile app to all OHV purchasers and integrate maps on 1300+ dealer websites).