• 1974
    (b.) - ?

Bio/Description

A Canadian technologist, entrepreneur, and author, he is the former click fraud czar at Google. Click fraud is a type of fraud that occurs on the Internet in pay per click (PPC) online advertising when a person, automated script or computer program imitates a legitimate user of a web browser clicking on an ad, for the purpose of generating a charge per click without having actual interest in the target of the ad's link. He was born in Stuttgart, Germany and grew up in London, Ontario, Canada. In 1996 he earned a B.Sc. degree in Computer Science from the University of Western Ontario, where he attended after receiving a Canada Merit Scholarship Foundation award as one of the top fifteen students in the country. While in university, he was the North American Public Speaking Champion and President of the Canadian University Society for Intercollegiate Debate. He was the first student webmaster at Western. He earned an MBA degree from the MIT Sloan School of Management in Cambridge, Massachusetts. Early in his career, he created the first real-time collaborative graphic design application as a software engineer at Groupware. Later he was co-founder of a software development firm, and a management consultant with McKinsey & Company and IBM. He joined Google in 2003 as one of the early product managers for AdSense, led the launch of Link Units and AdSense for Feeds and was head of global product management for click fraud at Google, responsible for protecting the company?s $23 billion pay-per-click AdWords business. He led Trust & Safety product initiatives at Google, where he focused on protecting users, advertisers and partners against click fraud and related threats. He was the recipient of two Google Founders' Awards for significant entrepreneurial accomplishments. He left Google in 2010 to grow TeachAIDS which he had co-founded and of which he was Chairman. TeachAIDS is a nonprofit organization that develops HIV prevention education technology materials, based on an approach invented through research at Stanford University. He is currently Vice President of Strategy for Shape Security, a startup backed by Kleiner Perkins Caufield & Byers and Google Ventures. Shape has developed the first botwall, a new class of technology that defends websites and applications against malware, botnets and scripts. Shape is engaged with some of the world?s largest companies in vertical markets including health care, retail and aerospace to protect against threats which have no security solutions today. In 2012, he joined Shape Security as Vice President of Strategy. He is co-author of ?CGI Programming Unleashed? (Macmillan, ISBN 1-57521-151-3, 1997) and a contributing author to ?Crimeware? (Symantec Press, ISBN 0-321-50195-0, 2008). His master's thesis proposed the Open Music Model, which predicted the use of music subscription services. In 2011, he was included on the MIT150 list, as one of the top innovators from the Massachusetts Institute of Technology. He lives in California with his wife, Dr. Piya Sorcar.
  • Date of Birth:

    1974
  • Noted For:

    Creator of the first real-time collaborative graphic design application, a form of collaborative software application that allows several people to edit a computer file using different computers
  • Category of Achievement:

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