Emotion Research LAB

Emotional facial recognition analysis applied to marketing, retail and politics

EMOTION RESEARCH LAB Technology is based in algorithm of facial emotion recognition that throughout artificial vision obtain the 6 basic emotions by Paul Ekman. Emotions are felt in humans firstly in the brain and then expressed by micro-expressions, this is the way we communicate our mood to others and we can change our mood due to our micro-expressions. We measure happiness, surprise, angry, fear, sadness and the neutrality, which is the absence of emotion. Our technology is zero intrusive. We only need a webcam, pc and internet to obtain this insights and the system categorize the emotions in key metrics as activation, emotional pattern, valence, engagement and enjoyment. We present the results in a graphic and very visual and easy understand way. We can analyze one by one or to measure the emotional experience in real environments monitoring emotions of groups of people.